Maternity clothes are designed to provide the support and comfort you need during pregnancy and nursing. Maternity and breastfeeding tank tops offer great support and unique features that make it quick and easy to feed your little one. A nursing bra is a must-have post-pregnancy, offering comfortable, supportive cups and a unique design that allows easy skin-to-skin contact for feeding. When choosing skirts, pants, jeans, or other bottoms, look for an elasticized panel that can be worn over your bump or folded under it.


I've been here several times over the past few months. The staff has always been very friendly and helpful. The change rooms are large, and there is a big, clean bathroom available in the store (so convenient!) The selection tends to be more comfortable/ casual attire, with far fewer options for more formal events. But I found that the online site seemed to have some additional options that I didn't notice in store. Overall, good quality, comfortable maternity wear for a reasonable price and excellent in-store customer service.

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Topshop's maternity range delivers on comfort and style, making it exactly what every mum-to-be is looking for (I know, because I am one). The company's denim section in particular is brilliant: It now features maternity versions of its most popular styles. My insider at Topshop told me that the brand's over-the-bump Joni jeans in black are the best-selling style.
Topshop's maternity range delivers on comfort and style, making it exactly what every mum-to-be is looking for (I know, because I am one). The company's denim section in particular is brilliant: It now features maternity versions of its most popular styles. My insider at Topshop told me that the brand's over-the-bump Joni jeans in black are the best-selling style.

Dressed up or down, jeans are a sartorial anchor around which we build outfits, and that's why they're often missed the most out of all the pre-pregnancy clothes that hang, cold and unworn, in the wardrobes of expanding mothers-to-be. Trouble is, unless you strike it lucky, finding the perfect maternity jeans involves time and effort, two things which will probably be in short supply when the time comes. 

Pros: 1) The staff were very helpful and friendly and welcoming to us and our beloved small dog. 2) Very reasonable prices -- which seems unusual in maternity fashion retail. 3) While my wife and I did not love any of the designs available in the store (she was looking for a relatively formal dress for her baby shower), there was one we quite liked, and they had a much greater selection of casual ware. 4) My wife tells me there were huge, well designed change rooms. There was a nice place for me (and other men) to sit so I could do my yelping while my wife tried on clothes. Cons: 1) There were some ads on the wall with models wearing especially nice maternity clothes, but the particular style we liked the best was no longer available to purchase. I prefer the practice of many other chain retailers of advertising particular styles that are actually available to buy. 2) Not so good (although perhaps understandable) return policy. Everything on sale is no return and the one dress we liked just enough to buy, we learned at checkout was no return also (even though it was not on sale) because it was classified as an "occasional" or "party" dress. My wife was on the fence about the purchase anyway and this was enough to make her change her mind and not buy it. 
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