Spending more than £50 may seem pretty steep for maternity wear, but there's a small army of women who would argue that if you get enough wear out of your jeans, then it's worth spending over £100. I have heard great things, for instance, about designer maternity wear shop, Blossom. They sell jeans by Citizens of Humanity, True Religion and other revered brands with oddly cod-philosophical-sounding names. They adapt the jeans themselves, adding their "Blossom band". A fashionista friend shelled out about £170 on a pair of 7 For all Mankind straight legs from Blossom and says: "I wore them almost every day up until about five months after having the baby, so well worth it." Another friend of mine, who is stickler for quality, got some James Jeans for just over £100 for her first pregnancy and reckons, if you end up having more than one child, it's definitely worth the investment.
If ever there was a time when fast fashion is an obvious choice, we think it’s when you’re pregnant. Considering you’ll need something on trend and in season, you don’t want to spend a lot of money, and you will probably not wear it a year from now, it’s smart to scan H&M’s maternity offerings. From great jeans to sweaters, skirts and tops, you can build a good base for all nine months from the brand’s selection. Plus, be sure to check out H&M's nursing dresses and bras — you’ll need those before you know it!
If ever there was a time when fast fashion is an obvious choice, we think it’s when you’re pregnant. Considering you’ll need something on trend and in season, you don’t want to spend a lot of money, and you will probably not wear it a year from now, it’s smart to scan H&M’s maternity offerings. From great jeans to sweaters, skirts and tops, you can build a good base for all nine months from the brand’s selection. Plus, be sure to check out H&M's nursing dresses and bras — you’ll need those before you know it!
When you shop our great selection of maternity clothing online, you'll find easy, lightweight styles made of high-quality fabrics and designed with you in mind. We offer a wide selection of sizes so you can easily find the right size for you and keep up as you change throughout pregnancy. Super soft jersey and cotton have just the right amount of stretch for you to comfortably wear the latest fashion-forward styles. Choose from jeans and dresses with elasticized waists and breezy tunics with flowing silhouettes. Our fitted tops are stretchy without stretching out, so they fit comfortably over your curves while maintaining their shape. It's important to be comfortable when you're expecting, which is why we design these styles with incredible attention to detail and fit. Whether you're going to work, hanging out at home, going out, or running errands, there are styles that will keep you feeling your best from A.M. to P.M.

Pros: 1) The staff were very helpful and friendly and welcoming to us and our beloved small dog. 2) Very reasonable prices -- which seems unusual in maternity fashion retail. 3) While my wife and I did not love any of the designs available in the store (she was looking for a relatively formal dress for her baby shower), there was one we quite liked, and they had a much greater selection of casual ware. 4) My wife tells me there were huge, well designed change rooms. There was a nice place for me (and other men) to sit so I could do my yelping while my wife tried on clothes. Cons: 1) There were some ads on the wall with models wearing especially nice maternity clothes, but the particular style we liked the best was no longer available to purchase. I prefer the practice of many other chain retailers of advertising particular styles that are actually available to buy. 2) Not so good (although perhaps understandable) return policy. Everything on sale is no return and the one dress we liked just enough to buy, we learned at checkout was no return also (even though it was not on sale) because it was classified as an "occasional" or "party" dress. My wife was on the fence about the purchase anyway and this was enough to make her change her mind and not buy it.
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