I couldn't bear shopping when I was pregnant, so I picked up a pair of black Moto jeans from Topshop and was done with it. It's true what they say about Topshop maternity jeans: they don't stay up - so you're forever hoisting them. On the plus side, though, they were comfy, fairly smart and under £40. This, I think, is what a lot of women end up doing. I asked Beth Graham, an independent fashion designer whose style I admire, and who has recently had a child, what she did about maternity jeans. I was expecting some obscure denim tip off but, no, Graham got a few pairs of Topshop jeans (and some of their chinos which she says earned quite a few compliments). "The jeans did fall down," agrees Graham, "but they were a good price and had some good styles."
Busy mamas who are focused on prepping for baby — or doing a million other things — and don’t feel like spending time shopping for maternity clothes may want to check out Stitch Fix, a curated personal styling service that offers a maternity option. With each “Fix” you get five hand-selected pieces from an assortment of over 50 maternity brands, ranging in price from $28 to $150. Order on demand or get a monthly box, then buy what you like and send back the rest. This may be the easiest decision you make as a mom. 

Pros: 1) The staff were very helpful and friendly and welcoming to us and our beloved small dog. 2) Very reasonable prices -- which seems unusual in maternity fashion retail. 3) While my wife and I did not love any of the designs available in the store (she was looking for a relatively formal dress for her baby shower), there was one we quite liked, and they had a much greater selection of casual ware. 4) My wife tells me there were huge, well designed change rooms. There was a nice place for me (and other men) to sit so I could do my yelping while my wife tried on clothes. Cons: 1) There were some ads on the wall with models wearing especially nice maternity clothes, but the particular style we liked the best was no longer available to purchase. I prefer the practice of many other chain retailers of advertising particular styles that are actually available to buy. 2) Not so good (although perhaps understandable) return policy. Everything on sale is no return and the one dress we liked just enough to buy, we learned at checkout was no return also (even though it was not on sale) because it was classified as an "occasional" or "party" dress. My wife was on the fence about the purchase anyway and this was enough to make her change her mind and not buy it.
Ok so I HATE maternity clothes... or I should say hated... I bought my first pair of maternity jeans yesterday from primark of all places and I am literally in love! They are still nice and skinny and fitted but so comfy around my bump - check out my maternity video on what I purchased here; https://www.youtube.com/watch?v=r3bLjGSHMZE&index=3&list=UU-DxGKz7B0xh_zSDzgnL2cw
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