Spending more than £50 may seem pretty steep for maternity wear, but there's a small army of women who would argue that if you get enough wear out of your jeans, then it's worth spending over £100. I have heard great things, for instance, about designer maternity wear shop, Blossom. They sell jeans by Citizens of Humanity, True Religion and other revered brands with oddly cod-philosophical-sounding names. They adapt the jeans themselves, adding their "Blossom band". A fashionista friend shelled out about £170 on a pair of 7 For all Mankind straight legs from Blossom and says: "I wore them almost every day up until about five months after having the baby, so well worth it." Another friend of mine, who is stickler for quality, got some James Jeans for just over £100 for her first pregnancy and reckons, if you end up having more than one child, it's definitely worth the investment.
I couldn't bear shopping when I was pregnant, so I picked up a pair of black Moto jeans from Topshop and was done with it. It's true what they say about Topshop maternity jeans: they don't stay up - so you're forever hoisting them. On the plus side, though, they were comfy, fairly smart and under £40. This, I think, is what a lot of women end up doing. I asked Beth Graham, an independent fashion designer whose style I admire, and who has recently had a child, what she did about maternity jeans. I was expecting some obscure denim tip off but, no, Graham got a few pairs of Topshop jeans (and some of their chinos which she says earned quite a few compliments). "The jeans did fall down," agrees Graham, "but they were a good price and had some good styles."

I believe that it is worth investing in maternity jeans early on in your pregnancy - they are so much more comfortable on your expanding waist, even with a small bump so why wait? Also compared to normal jeans they will have limited wear (although I have friends who still wear theirs for a Sunday roast). You will most probably be wearing them for a while once the baby has arrived too - so get some you love.


Most pregnant women know about Destination Maternity, as it is one of the very few stores that exclusively sells maternity apparel and much of it is quite cute! The reason this store earns the top spot on our list today is because along with traditionally-sized maternity clothing, Destination Maternity is one of the few stores that carries a full line of plus-size maternity clothing, too.
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Ok so I HATE maternity clothes... or I should say hated... I bought my first pair of maternity jeans yesterday from primark of all places and I am literally in love! They are still nice and skinny and fitted but so comfy around my bump - check out my maternity video on what I purchased here; https://www.youtube.com/watch?v=r3bLjGSHMZE&index=3&list=UU-DxGKz7B0xh_zSDzgnL2cw

Today I was so disappointed with the customer service provided at the store by the person named Sharon at the counter. I doubt we will ever return to the store in the future. She was so rude to both my husband n me (9months pregnant). Their exchange/refund policy is decided by their salesperson's wish apparently. Thank god it's Canada n consumer rights r better protected than any other countries in the world. Please hire better sales people.
Last pregnancy I lived in my topshop Leigh mat jeans, but they have sagged (understandably - heavy wear!) bought a new pair this time round but fit was bizarre - really baggy at top of thighs. Curses! So they have been retuned and I am after slim-ish fit blue jeans with a good fit that don't sag. they don't have to be a bargain, will pay up to £50 for good 'uns. It would be a bonus if they didn't fall down when I pick up my toddler, and I hate over-bump trousers. Help!
Commenters on earlier 'Mother of all' posts almost unanimously herald Seraphine as the best maternity jeans brand. Amtstevens swears: "I looked better in them than I did in my pre-pregnancy jeans! I am now pregnant with number two and relieved to be slipping back into these jeans. They are so comfy." Guayaba seconds this, saying her Seraphine jeans are: "even nicer than my normal jeans." CooperK says they work for her too, "and I'm no skinny minny." The maternity wear brand (they do breastfeeding clothes, too) was started by a French woman who honed her "fit systems" on herself during her two pregnancies. The jeans come in three lengths, and are all made in stretch denim for comfort and sag avoidance. They also do a good range of styles - here's a picture of Mad Men's January Jones, rocking their skinny grey luxe jeans (£65.00).
Find some of the top maternity fashion brands at Walmart including Bravado, Nurture by Lamaze, Unique Bargains, Blended Clothing Inc., and many other popular brands. Walmart also exclusively carries George. George carries a maternity line to support women throughout pregnancy with fashionable and affordable maternity pieces. George Maternity has great fashion for every season. Whether you’re looking for something light and airy for the summer, or cute and cozy for the fall and winter, George has a great selection to match your unique style. All the maternity fashion carried at Walmart is designed to accommodate your growing belly, ensuring comfort throughout your pregnancy.
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