I believe that it is worth investing in maternity jeans early on in your pregnancy - they are so much more comfortable on your expanding waist, even with a small bump so why wait? Also compared to normal jeans they will have limited wear (although I have friends who still wear theirs for a Sunday roast). You will most probably be wearing them for a while once the baby has arrived too - so get some you love.
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I did all of my maternity and nursing gear shopping here and absolutely love it! Thyme Maternity across the street seemed to be the same in quality but has a smaller selection and is a bit more pricey. I have alway gotten great service here and there always seems to be great sales. In the month right after I had my baby my husband went to get me nursing tanks but the sizes he got were too big and when he went back to exchange them he said is was super easy and they were incredibly helpful. I have also gotten nursing shirts as gifts from there and had to exchange sizes and the gals were so nice about it. In some stores you sort of get the eye roll when you have to go return or exchange things or it even feels like the sales people are trying to make it difficult for you, but that has never happened to me here! Great place to shop :)
Pregnancy clothes don't have to consist of your hubby's oversized T-shirts and baggy sweatpants. From supportive halter neck tankini swimsuits to super-cute polka-dotted wrap tops, you can find stylish maternity clothes online that are cut to fit throughout pregnancy and nursing, making them a long-lasting, value-conscious choice. Stay trendy yet comfy in the office with a floral printed tunic and supportive leggings, or wow your partner during date night in a sleek wrap dress.
Dressed up or down, jeans are a sartorial anchor around which we build outfits, and that's why they're often missed the most out of all the pre-pregnancy clothes that hang, cold and unworn, in the wardrobes of expanding mothers-to-be. Trouble is, unless you strike it lucky, finding the perfect maternity jeans involves time and effort, two things which will probably be in short supply when the time comes.
If ever there was a time when fast fashion is an obvious choice, we think it’s when you’re pregnant. Considering you’ll need something on trend and in season, you don’t want to spend a lot of money, and you will probably not wear it a year from now, it’s smart to scan H&M’s maternity offerings. From great jeans to sweaters, skirts and tops, you can build a good base for all nine months from the brand’s selection. Plus, be sure to check out H&M's nursing dresses and bras — you’ll need those before you know it!
I did all of my maternity and nursing gear shopping here and absolutely love it! Thyme Maternity across the street seemed to be the same in quality but has a smaller selection and is a bit more pricey. I have alway gotten great service here and there always seems to be great sales. In the month right after I had my baby my husband went to get me nursing tanks but the sizes he got were too big and when he went back to exchange them he said is was super easy and they were incredibly helpful. I have also gotten nursing shirts as gifts from there and had to exchange sizes and the gals were so nice about it. In some stores you sort of get the eye roll when you have to go return or exchange things or it even feels like the sales people are trying to make it difficult for you, but that has never happened to me here! Great place to shop :)

Motherhood Maternity is larger, has more selection, and less pricey than Thyme nearby.  Unfortunately, there isn't a lot of maternity clothing places to shop at but this place satisfied what I was looking for. They sold maternity bras, jeans, tanks, etc and had a huge sale section. I came here late near closing time and ended up trying a bunch of clothes which took even longer. The salesperson was very friendly and didn't rush me. Even when my husband came in with our baby and baby started getting fussy as she wanted to breastfeed, the staff told me to go ahead and take care of the baby's needs as she was just cleaning up the store after closing anyways.
There's no exact science as to when you should start wearing maternity clothes. As every woman's body changes differently, you may not know when you need maternity clothing until your regular wardrobe starts feeling snug. A maternity band is a great piece to take you from the early stages of pregnancy to the end. It offers support for your growing belly, while giving you the coverage you may need as you transition from your regular clothes. Keep in mind that all maternity clothing sold on BestBuy.ca is designed to fit throughout pregnancy and after, so it's never too early (or late) to start stocking up on cute maternity tops, chic maternity dresses, and belly-hugging maternity bottoms.
Staff are helpful, but the store is tiny and you find you're being followed and/or watched with every item you stop to look at. Thyme Maternity as a whole is not the most fashionable maternity wear. They definitely try, and some items are okay. But the cut of pants and tops tends to be very loose and flared, and so it doesn't necessarily reflect more current styles. Good for some staples, but if you're looking for something more "trendy" try H&M at the Eaton Centre.
Many women choose not to wear maternity clothing. Instead, they buy normal clothing in larger sizes, which isn’t the most comfortable thing to do. Normal clothes are not made for your baby bump so you could end up with a shirt that covers your belly but that is too big around the shoulders, or have a pair of pants that fit your waist but are saggy around your legs.

Busy mamas who are focused on prepping for baby — or doing a million other things — and don’t feel like spending time shopping for maternity clothes may want to check out Stitch Fix, a curated personal styling service that offers a maternity option. With each “Fix” you get five hand-selected pieces from an assortment of over 50 maternity brands, ranging in price from $28 to $150. Order on demand or get a monthly box, then buy what you like and send back the rest. This may be the easiest decision you make as a mom.
ThredUp is an online consignment store, but if you do not mind purchasing pre-worn items, then this can be an excellent destination for finding affordable maternity apparel. ThredUp is actually the first place I purchased a couple of maternity items from because I could not resist the low prices. They currently have more than 3,000 maternity items listed for sale, and all are a fraction of their original retail prices.

Thyme Maternity is by far one of the best retail jobs I've ever had. Full time employees have great benefits and the management was always very positive and encouraging. The discounts were amazing and helping pregnant women find clothes and products that made them feel comfortable and pretty was a fulfilling and fun experience. The breaks were often and fair and the shifts were always a reasonable length. My only complaint is that the part-time hours could be unreliable but for a student or someone with a financial plan to fall back on it would be perfect. I would absolutely recommend working for any of Reitman's affiliates if you get the chance!
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